Interview with SCOTTEVEST CEO Scott Jordan

Recently I was able to interview founder and CEO of SCOTTEVEST, Scott Jordan.

SCOTTEVEST manufactures clothing with a proprietary system of routing wires and cables into clothing for gadgets along with unique pockets for all your electronics.

RS: First off, WHAT is SCOTTEVEST?

SJ: It’s a full line of clothing designed to carry, among other things, all your electronic devices. We have a patented Personal Area Network that enables you to wire your devices in your garment in a fashion that allows you to manage your wires and have everything in a pocket and everything in its place. We recognize that people are carrying around more and more stuff and now you can do so without looking like a geek

RS :What made you decide to create the first vest?

SJ: It was the year 2000 and I was traveling quite a bit¦I had a commute from Chicago to Princeton, NJ. I worked in a business casual environment and I didn’t have any pockets to store my stuff. This was before the iPod was invented and there were CD players and such with earphone cables. I was constantly asking my wife to hold my gadgets as we went on our walks. I came up with the idea of designing a great looking jacket. At that time it was called the EVEST 1.0.

RS: Have you always been fond of gadget?

SJ: Yes! I have to have all the coolest gadgets! It started with the transistor radio when I was young. Transistor radios and cameras and it never ended.

RS: Your products have so many useful pockets, do you ever have problems at security check points?

SJ: No. Quite the opposite. You can take your jacket off and put it right through. It’s no different than using a suitcase or bag full of your devices. In fact with the restrictions on carryon bags, the SCOTTEVEST makes it much easier.

RS: How has social media affected your business? Twitter, Facebook, YouTube?

SJ: I’ve been doing this for quite some time. I have notices that many of my hits come from social media. I think people like to interact with the CEO of a company that they are buying products from. I personally respond to every single tweet that comes to my twitter account. I really enjoy interacting with the customers on a daily basis.”

RS: Tell me a little about your newest products”the soft shell Jacket and the Flex Cargo Pants.

SJ: The softshell jack will be available at the end of November. Its like most soft shells with waterproof breathable material. The unique thing is all the pockets and the clear touch fabric [He then demonstrated by placing his iPhone into a pocket of his hoodie and showed how you could control the iPhone right through the the clear pocket window] The flex Cargo pants won’t be available until January. They have a little bit of stretch in them and they have a lot of hidden pockets.

RS:What is the item in the catalog with the most pockets?

SJ: I would say the Signature System. It has 52 pockets.

SCOTTEVEST
http://www.scottevest.com